Note: Single-source report; awaiting corroboration.
World Athletics reported a 15% increase in like-for-like revenue, excluding the Olympic Dividend, reaching US$69.2 million in 2025. The organisation maintained balanced spending of US$79.4 million amid higher investment in the sport, supported by a strong cash reserve of US$37.3 million midway through the 2024-2027 financial cycle, according to its Annual Report and Accounts published on June 4.
Broadcast and commercial rights, including profit shares, comprised the majority of revenue, while a new ticket marketing approach at the World Athletics Championships Tokyo 25 generated just over US$3 million. This strategy aims to enhance revenue for future event hosts and World Athletics.
The year saw significant growth, with 9,067 registered global competitions, up from 7,791 in 2024. Continental Tour meetings also increased from 247 to 262, creating more opportunities for local athlete participation and world ranking points.
Three World Athletics Series events—the Indoor Championships in Nanjing, the Relays in Guangzhou, and the Championships in Tokyo—achieved a combined economic impact exceeding US$586 million. The Tokyo Championships featured athletes from 84 countries reaching finals or top-eight finishes, the highest number recorded at such an event.
Investment continued in fan research, data, digital products, and enhanced sport presentation. The Grant for Growth programme supported 170 of 189 eligible Member Federations with a distribution of US$3.4 million for 2025-2026, marking a 17% increase from 2024.
Between 2024 and 2028, World Athletics plans to distribute over US$50 million in prize money to athletes. Additionally, innovation on the field included the debut of the mixed 4x100m relay at the Guangzhou World Athletics Relays.